I used to think that anything I made had to be put out there. A photo, a sentence, a half-baked thought about breakfast—it all felt urgent, like the planet was waiting for my hot take on oatmeal. Spoiler: it wasn’t. This is the part where I tell you I’ve built a small corner of the internet, a blog called jordankwinn.com, where I try to be honest about the messy business of being a person. And the messiest part lately? The slow-motion train wreck of sharing too much.

The Urge to Broadcast Every Thought
I’ll be blunt: I’ve been that person. The one who fires off a half-finished poem at 11 p.m. because it felt profound in the moment. In the morning, it reads like a grocery list written by someone who just discovered metaphors. The impulse isn’t malicious. It’s born from a quiet fear that if we don’t share a thing, maybe it isn’t real. I’ve caught myself thinking, Did I even write this if nobody liked it? That’s a lousy way to live, and an even lousier way to create.
The problem isn’t sharing. It’s sharing without a filter. When every draft goes public, we lose the room to be bad at things. And I need to be bad at things. I need to write a paragraph that goes nowhere, paint a canvas that looks like mud, and bake bread that could double as a doorstop—all without an audience. The real work happens in the unphotographed, unposted, unvalidated hours.
The Exhaustion of Constant Performance
Here’s a dry truth: sharing everything is exhausting in a way that’s hard to describe without sounding whiny. It’s not just the act of posting; it’s the mental gymnastics afterward. The refreshing. The checking. The quiet devastation of a post that sinks without a ripple. I’ve wasted entire afternoons crafting what I thought was a clever piece of writing, only to watch it get three likes and a comment from my aunt that says, “Nice!” The aunt comment is sweet, but it’s not exactly the critical engagement I was hoping for.
This performance leaks into the work itself. I start writing with one eye on the sentence and the other on how it’ll look in an Instagram caption. The tone shifts. It gets safe. It gets shareable. And shareable is often the enemy of honest. I’ve written things I didn’t really mean because they sounded like something people might nod at. That’s not creativity; that’s people-pleasing with extra steps.

The Myth of the Productive Creator
We’ve built this myth that a creative person must also be a content machine. Paint a picture? Post a reel of you painting it. Write a chapter? Share a screenshot with a cryptic caption. The logic is that if you’re not documenting it, you’re not doing it. I’ve fallen for this. I’ve interrupted genuine moments of flow to set up a tripod. The irony is sharp: in trying to prove I’m a creator, I stop creating.
I think about the things I’ve made that never saw the light of a screen. A journal entry from a bad year. A song I hummed into my phone and forgot. A letter I wrote to a friend and then actually mailed, like a pioneer. Those things exist, and they shaped me, even without an audience. In fact, they might have shaped me more because they were private. They weren’t edited for appeal. They just were.
The Pressure to Monetize Every Hobby
This is a sneaky offshoot of oversharing. Once you start putting your hobbies online, there’s a quiet pressure to turn them into something that pays. Suddenly, your watercolor practice needs a shop link. Your weekend hikes need a brand partnership. I’ve watched hobbies die this way. I’ve killed a few myself. The moment a relaxing activity becomes a potential revenue stream, it picks up a weight it was never meant to carry.
I’m not against making money from creative work. I do it. But I’ve learned to keep a few things just for me. I bake terrible bread, and I will never start a sourdough Instagram. I write poems that are so personal they make me cringe, and they live in a folder called “do not open.” That folder is sacred. It’s my reminder that I can make things without an end goal. That’s radical, in a world that wants everything to be a product.
The Quiet Value of Unshared Work
There’s a phrase I’ve been turning over: unshared work is not wasted work. It sounds like something you’d cross-stitch on a pillow, but it’s true. The act of making, without the promise of an audience, builds a kind of creative muscle that sharing can’t touch. It’s the difference between running on a treadmill and running in a race. One is for you; the other is for a result. Both have value, but if you only ever race, you’ll burn out.
I think of all the drafts I’ve deleted. The posts I wrote at 2 a.m. and then quietly removed before morning. At the time, I felt like I was failing. Like I was hiding. Now I see it as editing my life in real time. I was learning what I actually wanted to say, not just what I could say for a reaction. That’s a skill, and you can’t learn it in public.

How I’m Trying to Share Less (and Better)
None of this is a prescription. I’m not here to tell you to delete your accounts and move to a cabin. I’m still online. I still post. But I’m trying to do it with a little more friction. Here’s what that looks like for me:
The 48-hour rule. If I write something I want to share, I wait two days. If it still feels true, I post it. If it feels embarrassing or performative, I don’t. Most things don’t survive the wait. That’s the point.
A private channel for the messy stuff. I have a few friends who get the raw versions. The unpolished thoughts. The rants. It satisfies the urge to share without turning it into a performance. And honestly, their replies mean more than a hundred anonymous likes.
Remembering that my blog is my home. This space, jordankwinn.com, is where I get to be the most me. Not the algorithm-friendly me. Just me, with my dry jokes and my overthinking and my tendency to use too many em dashes. I don’t have to post here every day. I don’t have to chase trends. I can just write when I have something to say, and let the rest be quiet.
The Fear of Being Forgotten
Underneath the oversharing is a simple, sticky fear: if I stop posting, I’ll disappear. That people will forget I exist. I’ve felt it. It’s a real, hollow ache. But I’ve also tested it, accidentally. I’ve gone silent for weeks. The world didn’t end. A few people reached out to check on me, which was nice. The rest just scrolled on. And that’s okay. That’s actually freeing. The internet has a short memory, and that can be a gift if you let it.
I’m not important enough to be forgotten, and that’s a relief. It means I can step back without a press release. I can make things that never see a screen, and nobody will notice. Except me. I’ll notice that I’m happier. That I’m making weirder, truer things. That my sense of self isn’t tied to a notification badge.
What We Lose When We Share Everything
We lose mystery. Not the mysterious, dark sunglasses kind, but the simple mystery of a person who doesn’t explain themselves fully. We lose the chance to change our minds without a public record. We lose the slow, private evolution of a thought. I’ve written things online that I no longer believe, and they’re still there, fossilized in some server, waiting to be dug up. That’s a strange kind of haunting.
We also lose the joy of sharing something after it’s finished. There’s a different kind of satisfaction in presenting a completed thing, rather than a work-in-progress. It feels like handing someone a baked cake instead of a bowl of flour and eggs and saying, “Imagine what this could be!” Sometimes, the finished thing is worth the wait. Sometimes, it’s not. But the waiting itself is where the good stuff lives.
Finding the Off Switch
I’m not great at this yet. I still catch myself composing tweets in my head while I’m supposed to be watching a movie. I still feel the itch to document a sunset instead of just looking at it. But I’m practicing. I’m learning to ask a simple question before I share: Is this for me, or is this for them? If it’s for me, it can stay with me. If it’s genuinely for them—if it might help or amuse or connect—then maybe it goes out into the world.
This blog is one of the places where I try to get that balance right. I write here because I want to, not because I have to. And if you’re reading this, I hope it feels like a conversation, not a broadcast. I hope it feels like the kind of thing that could have stayed private but didn’t, because we’re all just trying to figure this out together.
FAQ
How do I know if I’m sharing too much online?
If you feel a pang of anxiety after posting, or if you’re checking your phone more than you’re living your life, that’s a sign. Also, if you find yourself crafting moments for the sole purpose of posting them, you might be in too deep. A good gut check: would you still do this if nobody saw it? If the answer is no, consider keeping it private.
Isn’t sharing part of being a modern creative?
Sure, sharing can be part of it. But it’s not the whole thing. The modern pressure to share every step of the process is relatively new, and plenty of great work has been made in silence. Sharing can help you find an audience, but it shouldn’t replace the actual making. If sharing is taking more energy than creating, something’s off balance.
What if I’m scared to stop posting because I’ll lose followers?
You might lose some. But consider what you’re keeping: your sanity, your privacy, and the ability to make things without a focus group in your head. Followers who only stick around for constant updates might not be the ones who care about your work in a meaningful way. The quiet ones who stay, even when you post less, are often the keepers.
Can I still build an audience without sharing everything?
Absolutely. In fact, I’d argue that sharing less, but sharing better, can build a stronger connection. When you post sparingly, people pay more attention. They know it’s not just noise. Think of it like a friend who only speaks when they have something to say—you tend to listen a little more closely.






